Macy’s Women’s Private Brands
I have successfully led the networking and relationships of multiple cross-functional teams. I've sourced and engaged external partnerships, as well as lead internal design teams to actualize our vision. I have helped launched several Women’s brands at Macy’s including On 34th, I.N.C, Style & Co, and State Of Day.
Examples of Macro art direction created for our SS 2024 Season.
These Macro directions help inform and lead art development for our internal brands, for a cohesive on trend seasonal collection. In collaboration with our Design and Trend teams we actualize on our brand visions which in turn improves the customer experience and grows the business.